Now enrolling — starts July 6
Building a Purpose-Driven Business
A four-week intensive training for aspiring entrepreneurs. Find the idea worth your life, build the strategy to grow it, and walk away with a business plan you can act on.
20,000 ETB · certificate of completion
Why train with BCaD?
Entrepreneurship training is not a side business for us — it’s been our core work since 1998. We run programs on the CEFE methodology, developed by GIZ and promoted worldwide by CEFE International, of which we are the partner for Ethiopia and Africa.
Through development programs with partners like USADF, UN Women, ITC, SNV, and GIZ, thousands of enterprising Ethiopians — from first-time founders to expanding companies — have been through our training and counselling.
This course distills that experience into four weeks of hands-on work: expert-led sessions, personal coaching, peer networking, and exercises you complete on your own real idea.
The curriculum
- Week 1
Your purpose-driven idea
A structured self-assessment to identify your life's purpose, a mind-storm of twenty business ideas congruent with it, and proven screening methods to select your minimum viable product.
- Week 2
Strategy & goal setting
Define your business, design a competitive strategy, set SMART goals, and run SWOT and PESTLE analyses to position yourself before you spend a single birr.
- Weeks 3–4
Business planning & management
Build your Business Model Canvas, write a complete business plan, and learn the management techniques that keep a competitive advantage from eroding.
Pick the session that fits your day
We keep cohorts small so coaching stays personal. Morning and afternoon sessions run daily; an evening session is added when enough applicants ask for it.
Morning
8:30 – 12:00
Afternoon
1:30 – 5:00 pm
Evening
6:00 – 8:00 pm
Planned only if enough applicants choose this slot.
Ready to work on the idea worth your life?
Registration takes five minutes. Payment is by QR through any Ethiopian banking app.